A startup on a mission to create a digital platform for cancer patients during and after treatment to help increase health and speed up their recovery.

Evidence shows that physical activity has a great impact on cancer treatment, but there is a gap among research and healthcare, and the support to patients is unequal and not sufficient.

Oppioo wants to bridge the care gap and integrate individualized cancer rehabilitation in an early stage of the cancer treatment, which reduces side effects, complications, risk of relapse as good as speeds up recovery and increases cancer patients’ good-being.

This has a large positive economic impact both for the individual as for society and the healthcare system.

Being in an early stage as a startup, Oppioo needed a brand identity to be able to continue its journey ahead to help cancer patients.

The rich color palette allows a broad application for digital and communications, and the bold bespoke numbers applied for data visualization fuel the expression furthermore.

Along with the brand identity, the project has entailed a micro digital site, app prototype, presentation templates, and other varied production.